Cookie Policy
Last updated: 14 August 2026
This Cookie Policy explains how Marketing Academy by Mayventa may use cookies and similar technologies.
What cookies are
Cookies are small files stored on your device when you visit a website.
They can help websites:
- remember settings
- keep you signed in
- improve security
- process payments
- understand website performance
- improve user experience
Some similar technologies, such as pixels or local storage, may perform related functions.
How we use cookies
Marketing Academy may use cookies or similar technologies for:
Essential website functions
These help the site work properly.
Examples include:
- account login
- authentication
- security
- course access
- saving preferences
- keeping sessions active
- payment flow functionality
Some essential cookies are required for the platform to operate.
Payments
When you purchase a course, our payment provider may use cookies or similar technologies to securely process payment and prevent fraud.
Analytics cookies
With your permission, we use Google Analytics 4, loaded through Google Tag Manager, to understand how people use the site and improve the platform.
This may include information such as:
- pages visited
- device or browser type
- approximate location
- interaction data
- errors or performance issues
We use Google Consent Mode v2 in advanced mode. Google tags run with all optional storage denied by default, which means no analytics or advertising cookies are set and only limited, cookieless signals are sent, until you allow analytics or marketing cookies. The Meta Pixel is different: it is not loaded at all unless you allow marketing cookies.
Marketing cookies
With your permission, we use the Meta Pixel (Facebook and Instagram advertising) for advertising, retargeting and marketing measurement. This helps us show more relevant ads and understand which ads lead to course enrolments.
Marketing measurement may include events such as:
- viewing a course page
- creating an account
- starting checkout
- completing a purchase
The Meta Pixel is not loaded or initialised until you allow marketing cookies, and no marketing events are sent before that.
Third-party services
Some services we use may set their own cookies or similar technologies.
These may include:
- authentication provider
- payment provider
- security or spam-prevention provider
- analytics provider (Google Analytics 4 / Google Tag Manager)
- advertising provider (Meta Pixel)
- embedded content provider, if used
These third parties may process information according to their own privacy and cookie policies.
Managing your preferences
When you first visit the site, we ask whether you allow analytics and marketing cookies. You can accept all, reject the optional categories, or choose each category individually.
You can change your choice at any time using the Cookie settings link in the footer of every page. Your preference is stored on your device so we do not have to ask again on every page.
Most browsers also allow you to control or block cookies through browser settings.
If you block essential cookies, parts of the website may not work correctly. This may affect login, course access, checkout or saved preferences.
Privacy
For more information about how we handle personal information, please read our Privacy Policy.
Contact
For privacy or cookie questions, contact mail@mayventa.com.au.