Referral Marketing for Small Business
Module 3
Not startedBuild Your Referral Process
Turn your referral moments into clear triggers, natural requests, easy referral methods and a process for receiving, following up and recording every referral.
~62 min 5 lessons0 of 5 complete
Sign in to save your progress and pick up where you left off.
This module covers:
- When will we ask?
- What will we say?
- How will someone make the referral?
- How will we know who referred them?
- What happens when the new enquiry arrives?
Lessons in this module
5 lessons · ~62 min- 3.1Locked
Decide When You Will Ask
Locked10 min readNext lesson - 3.2Locked
How to Ask Without Making It Awkward
Locked12 min readNot started - 3.3Locked
Make the Referral Easy
Locked12 min readNot started - 3.4Locked
What Happens When the Referral Arrives?
Locked14 min readNot started - 3.5Locked
Make the Process Work Without You Remembering Everything
Locked14 min readNot started
Module resources
Put this module into practice
Before moving to Module 4: choose one or two referral triggers write one referral request you are comfortable using choose the easiest referral method for your customers make sure every new enquiry is asked how they heard about you decide where the referrer's name will be recorded decide who follows up referred enquiries create a simple thank-you process if you have a team, explain the process to everyone involved Do not worry yet about designing the perfect incentive. That comes next.
Ready to start Module 3?
0 of 5 lessons complete