Technical SEO & User Experience
Understand crawling, indexing, canonicals, mobile, speed, Core Web Vitals, images, schema, HTTPS and duplicate content — without needing to be a developer.
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This module covers:
- how crawling and indexing work
- why mobile-friendliness and speed matter
- what Core Web Vitals are
- how images, schema, HTTPS and duplicate content affect SEO
- how technical SEO supports usability
Lessons in this module
9 lessons · ~79 min- 4.1Locked
Crawling and Indexing
LockedHow Google discovers pages and decides which ones to store in its search index.
9 min readNext lesson - 4.2Locked
Canonical Tags
LockedTell Google which version of a page is the real one.
8 min readNot started - 4.3Locked
Mobile Friendliness
LockedThe mobile experience is now the main experience — for users and for Google.
8 min readNot started - 4.4Locked
Page Speed
LockedFast pages keep users, protect conversions and support SEO.
9 min readNot started - 4.5Locked
Core Web Vitals
LockedThree measures of loading, responsiveness and visual stability.
10 min readNot started - 4.6Locked
Image Optimisation
LockedFaster, more findable images that support SEO and accessibility.
9 min readNot started - 4.7Locked
Structured Data and Schema Markup
LockedExtra context that helps search engines understand your content.
9 min readNot started - 4.8Locked
HTTPS and Website Security
LockedSecure connections protect users, earn trust and support SEO.
8 min readNot started - 4.9Locked
Duplicate Content
LockedSame content, multiple URLs — why it happens and how to reduce it.
9 min readNot started
Put this module into practice
Run a basic technical SEO review of one website page and list three issues to improve.
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